Which brands are “fast fashion”? How to tell (in 4 points) ǀ Justine Leconte

 

Fast fashion means that the brands produce in countries where labor is very cheap because the laws don t protect the garment workers The clothes produced are of poor quality and execution and they get sold at incredibly cheap prices in rich countries Since they are trendy in design they will get out of fashion quite quickly In fact fast fashion brands even release new collections every 2 weeks to make clothes previously purchased obsolete How to tell if a brand is fast fashion 1 Look at the brands producing in countries and factories where accidents happen These brands clearly don t care about where and how their clothes get produced 2 Research to which larger corporations these brands belong It is very likely that a huge corporation like Inditex Zara Mango uses similar production methods for all its brands 3 Understand the mindset of the brands corporations that belong to the fast fashion industry if they outsource their productions to countries where labor rights aren t respected it is probably not to be charitable Then claiming to use organic cotton as an example of PR action just can t make it up for ethically questionable practices 4 Learn the break down of a price tag If a Primark t shirt costs 5 in retail how much of that actually goes to the garment worker Thumbs up if you liked this video If you subscribe to this channel and click on the bell you will be notified when a new video goes live New videos Wednesday 4pm Sunday 12pm Paris Berlin time Take care Justine LINKS THINGS MENTIONED Documentary movie The true cost worth a watch if you haven t seen it yet I AM WEARING Lips P2 lip pencil forever Cayenne CREDITS Photos of Rana Plaza The GuardianMusic Epidemic Sound To contribute subtitles under any of my videos Thanks a lot to everyone who helps translating my videos MORE VIDEOS TEDx talk on switching from fast fashion to fair fashion The fast fashion trap and how to escape How to find the perfect shade of lipstick for you Fashion trends Spring Summer 2018 Make up trends 2018 with trend boards Spring wardrobe 1 week of outfits French style vs Scandinavian style How to tell if a color is warm or cool What do the colors you wear say about you SOCIAL Shop my clothing collection www justineleconte com shopShop my jewelry collection Instagram JustineLeconteFacebook Justine Leconte FashionTwitter JustineLeconteOPinterest jleconteberlin Newsletter registration info about new projects re stock Business requests only info justineleconte com MY EQUIPMENT Legal disclosure those links are affiliate links There are here for you to see the products and prices If you buy a product through these links I get a small share of the price without the product being more expensive for you You don t have to use those links It is up to you This video is not sponsored

 

 

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